About Me - Coach Arjuna George
Why I Do This Work
I’ve spent over two decades working in high-pressure environments, including a decade as a Fire Chief.
I know what it means to carry responsibility, manage stress, and keep showing up when the expectations do not let up.
Over the years, I saw something that stayed with me.
Strong, capable people, high performers, quietly struggling under the weight of it all.
Still doing the job.
Still leading.
But feeling the cost build underneath.
I’ve lived that myself.
And at a certain point, I realized something needed to change.
Today, my work is simple and focused.
I help people create space to pause, reflect, and regain control of how they show up in their life and leadership.
Not through pressure.
Not through pushing harder.
Through awareness, practical tools, and conversations that actually meet you where you are.
This is not about fixing you.
It’s about helping you reconnect with your capacity, your clarity, and your sense of self.
So you can lead well, live well, and sustain both over time.
My Story
I spent over two decades in the fire service, including over a decade as a Chief Officer.
It was meaningful work. It was demanding work. And like many in high-pressure roles, I carried more than I realized at the time.
Responsibility. Expectations. The weight of leadership.
For a long time, I did what most people do.
I kept going.
Over time, I began to notice the cost.
Not all at once, but in small ways.
Less patience. Less energy. A sense that something was off, even though on the outside, everything still looked strong.
That experience changed how I see leadership, stress, and what it really takes to sustain both.
The work I do today comes directly from that understanding.
Not from theory.
From lived experience.
As a Certified Executive Coach, I now support leaders, first responders, and high performers who are navigating similar pressures.
People who are still showing up, still doing the job, but know something needs to shift.
My approach is practical and grounded.
We focus on awareness, nervous system regulation, and real-world tools that help you regain control of your energy and how you show up.
Not by pushing harder.
By working in a way that is sustainable.
Because leadership should not come at the cost of your well-being.
And it does not have to.
Author and Leadership Writer - Arjuna George
Burnt Around The Edges: A Guide to Mastering Stress and Surviving Burnout
This easy-to-read book highlights decades of real-life experiences as a firefighter and a Fire Chief in BC, Canada. The first-hand accounts outlined in the book highlight how occupational and life stress can dramatically affect our well-being. It draws readers through a journey and many lessons from Arjuna's battle with unease and occupational Burnout. This honest, vulnerable and authentic narrative reassures readers that we can master and harness stress in our lives.
The title of this book, Burnt Around the Edges, comes from the experience Arjuna felt back in the summer of 2020. He found himself at a tipping point of total occupational Burnout. Even though he felt burnt around the edges, he knew he had a massive purpose-driven fire burning deep within him. This fire sparked a life-changing transformation in his life and career with a far better understanding of how our bodies react and work under stress. He is now a Burnout Prevention Coach who owns Silver Arrow Coaching and Consulting.
In Arjuna's first book, you will learn:
- Arjuna's story from his childhood to the present day
- Strategies and tactics Arjuna used to master stress and recovery from Occupational Burnout
- Tips on how to become more mentally strong and resilient in a stressful world
- Investing in your health and well-being is important to become your most authentic self. life coach.
The book is Arjuna's ignition source to a new career path led by a clear life purpose.
Available from the author as well as most major bookstores
Beneath the Helmet Podcast
Where you learn to master being an elite First Responder through mind, body, and spirit
I also host the Beneath the Helmet podcast, where I have real conversations about leadership, stress, and the human side of high-pressure work.
It’s a space to share lived wisdom, hear different perspectives, and explore what it actually takes to sustain a long, meaningful career.
If you want to get a sense of how I approach this work, it’s a good place to start.
Credentials
Certified Executive Coach (CEC)
International Coaching Federation (ICF) Members represent the highest quality of professional coaching. International Coaching Federation Member since 2022. Royal Roads University.
Certified TRE Provider
Certified Global Tension/ Trauma Release Exercise (TRE) Provider
Certified Resiliency Coach
Certified Personal Resiliency (PRP) and Team Resilience Synergy Practitioner.
The PRP is the most proven and globally recognized resilience designation and is backed by 30 years of scientific research and development.
Book your -on- One Coaching Experience or a Team Synergy Workshop.
Arjuna George Burnout Prevention Coach
Licensed Stressmaster Affiliate
"Don't Just Manage Stress. Learn to Master IT!”
Arjuna is a Licensed Independent Stress Master Affiliate with exclusive rights to Dr. James C. Petersen’s proven, research-based, internationally recognized stress test. He can help facilitate stress mastery workshops and coaching to employees, groups also provide individual coaching , life coach and Burnout Prevention Coaching
Certified Coach for Imagery for Behavioral Change
Accredited by the International Coaching Federation (ICF), Imagery Coaching for Behavioral Change is a program that blends Motivational Interviewing (MI) with Functional Imagery Training (FIT) to support lasting behaviour change.
Certified Stress Management Coach
I can help you master stress with coaching, improved breathing techniques, relaxation, meditation, and visualization to help increase body awareness and give back control and understanding of physiological functions.
Personal success,
Sports performance,
Relationships
Optimal health.
Burnout Prevention Coach
life coach
Certified Sleep Science Coach
Certified Sleep Science Coach
I can help clients with coaching to enhance their metabolism, memory, creativity, immune function, hormone balance, hunger management, disease prevention, sports performance, accident avoidance, memory, reaction time, and good judgment.
Certified Brain Fitness Coach
Certified Sleep Science Coach
Specific coaching strategies that support optimal brain health and high performance. Burnout Prevention Coach
Career Strategist
Work-Life Strategist
I can help you navigate your career ambitions and goals with coaching.
Work-Life Strategist
Work-Life Strategist
Work-Life Harmony is important, and I can help you build strong habits and strategies to excel at both through coaching.
Recruiting and Talent Acquisition Certified
Cornell University Program
Attracting the right talent to the right positions is one of the top challenges today’s organizations face. Coaching & Consulting
Certified Talent Management Practitioner
Providing organizations with strategic perspectives on the entire value chain of Talent Management